Do you know what microtargeting is? Do the concepts micro-segmentation and Big Data sound familiar to you? Since the beginning of the online marketing of digital campaigns have sought to focus their communication efforts on niche markets that most interest them. In other words, the messages are focused on the brand’s target audience. But how […]
The Future of Controlling What do I do with artificial intelligence, machine learning, data science, and progress through digitization as a controller? – More than you think! Companies worldwide are increasingly feeling the need to integrate new, data-based technologies to remain competitive. The use of these technologies implies far-reaching changes in the company’s internal handling […]
It is easier than ever for criminals to break into IT systems, paralyze websites, or essential access data in today’s networked world. What attacks are companies exposed to, and how can they protect themselves from them? “Ask your doctor or pharmacist about risks and side effects,” or your IT security expert, if you have one. […]
Processes are an essential component – and success factor – of the digital workplace. They bring information, functions, and users together. Processes create the context to record, edit and thus use content in a targeted manner. On the way to developing the process results, additional knowledge is generated: how to work. Suppose you compare this […]
Writing a resume with all the trimmings often distinguishes between finding a job and being without it. It is not rhetoric: according to statistics, recruiters look at the CVs for only a few seconds, so it is necessary to develop a CV that is not just a shopping list with data and some sterile information. […]
In short, the term VPN stands for “Virtual Private Network.” A VPN describes a protected connection that is established in the public internet room and can be imagined as a tunnel: A VPN encrypts your data and your Internet identity so that even intercepting the data encrypted by the VPN does not offer any possibility […]
The recently discovered vulnerabilities affecting WPA2 have encouraged people to talk about Virtual Private Networks (VPN) benefits. Ideally, we should all be using VPNs at home, in the office, on the way to work, over WiFi, and Ethernet. However, to use VPN for safe browsing, it is helpful to understand how they work and make […]
We are starting today with the topic of firewalls, explaining what a firewall is and what you should consider when using it. What Is a Firewall? A firewall can be described as a barrier protecting entire networks and separating network areas from harmful data traffic and hacker attacks. The network firewall is installed at the […]
A VPN is a virtual private network. It is a closed network that connects two devices directly with each other. This can be used, for example, to access a home network or a company network. To use a VPN connection, special software is required on the end device. VPNs can be integrated on both computers […]
Large companies are affected by DDoS attacks, and they are also widespread among gamers. If you’ve been hit by such an attack yourself, you know how annoying it can be. Here we explain what DDoS attacks are and how you can protect yourself from them in the future. What Are DDoS Attacks? The abbreviation “DDoS” […]
