Big change in Facebook’s advertising world: The social network of Mark Zuckerberg combines its Facebook power editor and the advertising manager in one new tool: the updated advertising manager. For a few days now, there has been a new tool in Facebook’s advertising world – the updated ad manager. This new tool is intended to […]
Influencer marketing is considered one of the most important new movement in online marketing. The term originated primarily in connection with the Instagram platform. The word describes quite well what this type of marketing is about. What exactly it is and how you can use it for your own marketing is discussed in more detail […]
The Google Chrome browser has been very popular for years. He is the absolute number one and has no serious competition at the moment. Firefox is still one of the worst rivals, and in the future, this may also apply to the Microsoft Edge with Chrome base. At the end of July 2019, the browser […]
Technology alters people’s lives and, therefore, it is also changing businesses and how they focus on certain areas of their activity. Businesses have more means than ever to understand their customers’ needs and, in the same way, customers have more information on hand than ever. That’s why companies try to offer an engaging and helpful […]
There are many types of wearable devices. In fact, each time we have new connected devices that help us measure many things in our daily lives, especially our data. These devices interact with our bodies directly or indirectly, to collect data with which to elaborate useful information for the user. We can count from sports […]
Experts capture all their professional experience in Crisis Marketing, new opportunities after COVID-19, a book that seeks to help companies make this way out of the crisis easier. Without magic recipes (that do not exist), applying their own methodology and common sense to a new context. Context and analysis, learn from mistakes The objective of […]
“Content is king!” This maxim applies, even more, today when it comes to successfully placing a website in the search engines and attracting as many visitors as possible to the page. But content, i.e. content, does not only consist of good texts and appealing pictures. Web development also plays an essential role in creating the […]
A VPN protects the user’s data when using services on the Internet. The abbreviation stands for “Virtual Private Network”, which means “virtual private network”. To do this, the Internet connection is encrypted and passed through several servers. As soon as your request arrives at the actual destination, the IP address can no longer be traced. […]
Social media marketing is an essential core component of successful online marketing. The following article explains why Facebook, Twitter, and Co. are important for companies and the self-employed and how you can use the various platforms for yourself and your company. Social media are the main online channels Nowadays, social media are an integral part […]
Since the successful search engine, Google found its most important business model today, there have been numerous suggestions for improving the existing model. The necessity of the existing model remains undisputed. However, a lot has happened and developed since the classic establishment of SEO marketing. The issue today is so complex that it is also […]
