VPN – What is a VPN?
A VPN protects the user’s data when using services on the Internet. The abbreviation stands for “Virtual Private Network”, which means “virtual private network”. To do this, the Internet connection is encrypted and passed through several servers. As soon as your request arrives at the actual destination, the IP address can no longer be traced. […]
HOW ARTIFICIAL INTELLIGENCE IS CHANGING COMMUNICATION WITH CUSTOMERS
Dealing with the possibilities that artificial intelligence opens up in communication is currently becoming a must for companies. But many sales, marketing, service, and communication departments are still rather cautious about the new AI technologies. They have to overcome their fear of contact quickly, says Gabriele Horcher. Because not a few representatives of their target […]
What Is A Play Store
Google Play Store, also mentioned as Play Store and as Google Play, is a platform created and managed by Google that enables the download of applications for mobile devices provided with the Android operating system. The system provides access to free and paid apps. Thanks to the Play Store, you can download all kinds of […]
What Is Mean By Phishing
The term phishing is used in the field of computing to refer to a crime that is carried out by substituting the identity of a user. Through a fraudulent action, a criminal obtains confidential data that he exploits to his advantage. Phishing Phishing can lead to the criminal accessing bank account numbers or credit cards, […]
INTERNET OF THINGS: SPECIFIC NETWORKS OF CONNECTED OBJECTS
The advance of the Internet of Things and its growth expectations in the coming years requires the creation of specific networks of connected objects. Do you know what these new networks are, why they are essential for the advancement of digital transformation, and what future prospects lie ahead in the immediate future? Discover keys in […]
[CPC]Cost Per Click – Reference Online Advertising Model
In the language of digital marketing, many anglicisms and acronyms are used that may be strange to those who approach this world for the first time. When it comes to internet advertising, one of the most widely used terms is CPC. It is important that you know it and know well what Cost per Click […]
10 Trends in Social Networks That We Have To Follow In 2020
Trends in social networks are a basic aspect that you must take into account in your social media strategy. By following these trends, you make sure you are up to date with the vast majority of users and not lag behind in terms of your competition. And is that the use of social networks by […]
SCAMPER Technique – How it is useful for positioning on the Internet
What is the SCAMPER technique? SCAMPER is an acronym that represents the words: Substitute, Combine, Adapt, Modify, Put in other uses, Delete, and Reorganize. This technique is very common to innovate, while for positioning on the Internet it is very useful in creating content. Often times, the SEO copywriter or copywriter goes through a creative […]
What is Business Intelligence & Cloud Computing
Use of company data to facilitate precise decision-making within it by knowing its operation and its strengths and weaknesses, thus supporting business decisions. It has a clear strategic focus and is destined to gain a favorable advantage over competitors. The smart tool uses an information system made up of data extracted from production data, company […]
Do You Know How IoT Companies Benefit?
The Internet of Things is already a reality. It is no longer possible to speak of the future when one refers to this concept since there are many companies that, after having carried out digital transformation, are already using IoT to their benefit in multiple departments, with marketing and sales being the that have been […]