Category: TECHNOLOGY

Communication Strategies – Definition, Types And Real Examples

Communication strategies are a business tool that helps the organization align its overall objectives with a marketing plan. When well planned, they build trust, reinforce corporate culture, and even set priorities. The design of communication strategies must help the organization define, elaborate, and launch its messages by any means and towards all types of interlocutors […]

Five Tips (Business Plan) To Effectively Ensure Your Start-Up

Have you recently started your own business, or will you embark on this adventure soon? Well done! But… have you thought about your insurance? Protecting your business effectively is just as important as a well-crafted business plan! Discover our five tips for making the right choices. Integrate Your Insurance Into Your Business Plan Talking about […]

Optimization Of The Communication And Marketing Plan

Social networks are a channel to consider in the communication and marketing plan. These media allow the company to get closer to the audience and better understand the customers and what they think of the brand and its products. Before planning the steps to follow in corporate communication and investing in advertising, it may be […]

The Top Myths Of IoT Security

Conventional approaches to cybersecurity focus on one fundamental concept: protecting every device insight to keep hackers, attackers, and thieves away. However, this concept is outdated in a highly networked world in which many sensors, devices, and systems supply each other with data. The Internet of Things is growing, and IDC predicts 41.6 billion connected IoT […]

Five Essential Actions To Develop A Good B2B Ecommerce Strategy

The new post-pandemic situation has accelerated the need to digitize all sectors with a particular focus on Ecommerce, resulting in 36% in 2020 and double-digit growth expected regularly in the coming years. This change significantly affects the B2B sector with a buyer (buyer persona) that has started in an accelerated way to search for its […]

Social Media Trends 2022 – These Are The Most Important Developments In Social Media

Social media? At the end of 2021, it is crucial to look at the social media trends 2022 to adapt your strategies to target groups. The current trend report from Talkwalker and Hubspot shows what will be relevant in the coming year on Instagram, Facebook, Twitter, TikTok & Co. contentmanager.de has compiled an overview of […]

Big Data, Cybersecurity and Cloud Systems, The Disciplines Where There Is Employment

The digital sector is more than consecrated. From that stability, many new jobs have arisen (and do not stop doing so) to cover needs as necessary as good data management, programming, the cloud, or cybersecurity, among others. These are specialties that are only a few years old, but there is an increasing demand for professional […]

Twitter Advertising – Create Your Ads

Advertising on Twitter is interesting because the cost is affordable, being similar to advertising on Facebook and far from the abusive price of LinkedIn. For this reason, it is an exciting option to promote your business. Get to know Twitter Ads and organize your ad campaign easily. Twitter Advertising Advertising on Twitter is simple and […]

The Modern Business Card – Our Tips

Neither the inbox, Facebook, nor LinkedIn has replaced the business card. When attending an important business meeting with new clients or partners, business cards remain a must when attending industry trade shows or conferences. They keep changing hands to provide new contacts with your contact details. And yes, even today, in a primarily digital world, […]

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