How Technological Advances Influence Work?
A question that we have asked ourselves at some point is how technological advances influence work. With all that it encompasses, the concept of technology has traditionally not been linked in the social sphere to the most positive attributes. In a way, globalization, the internet, networks, etc., have been consolidated for years as a threat. […]
Companies That Use Virtual Reality Are The Companies Of The Future
Companies that use virtual reality are revolutionizing the way of understanding the market. In the last year, we have experienced a technological advance impossible to imagine before Covid-19. The so-called IV Industrial Revolution has brought with it changes that were not believed possible in a period of fewer than ten years. Companies are the great […]
Five Measures To Protect Against Social Engineering Attacks
Social engineering is currently one of the significant threats to IT security, and the recent attack on Twitter made it clear again. Security expert CyberArk names five simple measures that significantly reduce the risk of social engineering. The hacker attack on Twitter, which affected presidential candidate Joe Biden, ex-President Barack Obama, and Amazon boss Jeff […]
Best Tools for iOS App Development
Since Apple was established, it has introduced several devices starting from laptops (MacBook), desktop computers (Mac), tablets (iPad), smartphones (iPhones), and many other products. There was a time when developing these platforms was difficult because of the limitations that Apple was facing. Fortunately, the company has introduced a number of advanced tools in order to […]
Five Reasons To Create A Business Plan
Structure And Validate Your Project The primary goal of the business plan is to help you define your project, define what your business will be and its future direction. Clarifying your goals and vision allows you to understand what needs to be done to move forward. It is, therefore, a reflection exercise that will allow […]
Cyber Distancing – Working Safely From The Home Network
The substantial increase in home offices has blurred the boundaries between work and private life for many employees. If companies do not use virtual desktop technology that separates the employees’ homes from the work environment, data can be at risk. At some companies, the employees’ home networks are equipped with levels of security such as […]
Branding And Performance – An Integrated Strategy
When we talk about Performance Marketing, we usually refer to Results Marketing, whose objective is to respond to the target to whom it is directed. When we speak about Branding, we talk about actions aimed at building and positioning (or enhancing) values and promises of the brand in the consumer’s mind. Today, I never tire […]
The Digital Medium – The Medium Of The Future
Back in the 1980s, the media landscape was dominated by the Big Medium, television, with a genuinely spectacular penetration into all segments of society. At his side was the press that, with excellent solvency, managed a large part of the audience. Opposite were the advertising agencies, whose power and bargaining power was weaker than the […]
Gmail Ads – Create Your Campaign
Learn about Google Ads ad campaigns to reach your potential customers through email. With Gmail Ads, you can gain visibility at an affordable price, taking advantage of Internet ads. Gmail Ads Gmail Ads are displayed through email, shown at the top of users’ inboxes. Some formats are expandable when you click on the ad, supporting […]
Why Does The Digital Transformation Leader Course Matter?
Since the days of analog, a lot has changed. Everything is or will be digital. These days, it’s impossible to imagine life without access to digital news sources or any industry, be it healthcare, fashion, or anything else. They’ve all been affected by digital transformation. Digital speed is up to five times faster than a […]