What Can Autonomous Cars Do?
Manufacturers worldwide are working on cars that can drive without a driver. What can such vehicles do, and how safe are they? All questions and answers. What Does Autonomous Driving Mean? In autonomous driving, robotic vehicles transport people independently and purposefully in real traffic without a driver’s intervention. Translated, it means that a machine, i.e. […]
Blockchain – How It Will Change Our World
Cryptocurrencies like Bitcoin are supposed to revolutionize our monetary system. But the blockchain, the technology behind it, is much more than that: it could make supply chains more transparent and global trade more secure, reduce corruption and bureaucracy – and replace your wallet. But is the technology rightly so exciting? We explain what’s behind it.Bitcoin […]
Five Practical Tips For Effective Sales Prospecting
Commercial prospecting is essential for all companies, whether they work in B to B or B to C. If a definition had to be given, this phase aims to contact prospect targets to transform them into new customers to develop the turnover. For a long time, sales teams favored analog prospecting through door-to-door phone calls […]
Artificial Intelligence – What Is Their Potential?
Hardly any other technology has as much potential as that artificial intelligence. Intelligent, learning machines – from chatbots in customer service to product recommendations in online shops to cancer detection in MRT – bring massive innovations. They increase companies’ competitiveness and innovative strength in digital markets and will conquer more and more areas of application […]
How To Stay Safe While Using Public WiFi?
Introduction Now, it’s impossible to avoid the internet. Cafes, hotels, and restaurants now provide free public WiFi access, but there is a hidden cost because we need to be able to access it almost whenever and wherever we are. The security dangers associated with public WiFi have been steadily increasing, and cybercriminals are utilizing this […]
The Dilemma of Attribution In Digital Marketing
At this point in the marketing world, some are less suspicious of conventional advertising than digital. In other words: what some ask of online advertising is not required of traditional media. As we have a more remarkable ability to trace user behavior through analyzing their behavior on social networks and web pages, many companies seek […]
What Is A Customer Database?
In the era of Big Data and the evolution of commercial solicitations, companies need to improve their communication strategy with their customers. It all starts with a quality customer database. More than a simple address book, it plays a significant role in implementing an effective marketing strategy. Here are the essential points to know about […]
Two-Factor Authentication – Opportunity Or Risk?
Double is not automatically better: conscientious handling your data is the be-all and end-all. Two-factor authentication ( 2FA ) is a “strong customer authentication” measure that checks whether an electronic payment transaction is legitimately made. The 2FA consists of a first factor for the identity of a user, which consists of a username and password, […]
Proofing Your Work Online: Tips and Tricks
Proofing your work online can be a great way to catch errors and ensure that your design looks its best before submitting it to a client or publication. You can also use online proofing to get feedback from other designers and get a second opinion on your work.In this article, we will discuss the benefits […]
Agility In Large Companies
How software is developed, operated, and used is increasingly changing companies. Ideas reserved for start-ups just a few years ago are increasingly finding their way into established large companies. To produce software faster and faster, not only the organization of a company but also the systems have to be changed. Many companies still think about […]