Category: MARKETING

10 Reasons You Need A Digital Marketing Strategy In 2022

Marketing has grown with time, in today’s digital time, you can optimize your marketing campaigns in many ways. You can create, customize, and personalize your marketing campaigns to target a very specific kind of audience. All these advancements over traditional marketing allow businesses to accelerate their result and grow rapidly. What is Digital Marketing? In […]

Cross-Selling & Up-Selling – what They Are And Why To Use Them For Sale

The cross-selling and up-selling techniques allow every professional reality to achieve significant advantages from every point of view. The benefits can concern customers, who have numerous corporate offers at their disposal, and sellers, who have the opportunity to showcase high-level products and services. Here’s what to do to better manage your sales strategy based on […]

Find Out How To Use Google Ads To Achieve Your Business Goals

Google ADS is Google’s advertising system that allows you to set up and create advertising campaigns to help you achieve the goals of your business. Google is the most used search engine in the world, and for this reason, it is imperative to position yourself in the best possible way to be found by the […]

Branding And Performance – An Integrated Strategy

When we talk about Performance Marketing, we usually refer to Results Marketing, whose objective is to respond to the target to whom it is directed. When we speak about Branding, we talk about actions aimed at building and positioning (or enhancing) values ​​and promises of the brand in the consumer’s mind. Today, I never tire […]

A Review of the Digital Marketing Industry

Digital marketing industry is growing rapidly, especially since the last two years. Most businesses shifted their outdoor marketing budget to digital marketing in 2020 and the trend does not seem to slow down anytime soon.  According to Grand View Research, the global digital marketing industry was valued at $49.43 billion in 2020. The same study […]

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