Ever since the internet was introduced to mankind, trade and commerce have grown exponentially. Seeing the surge in the trade…
Social networks are a channel to consider in the communication and marketing plan. These media allow the company to get…
The new post-pandemic situation has accelerated the need to digitize all sectors with a particular focus on Ecommerce, resulting in…
SEO, or search engine optimization, is an essential process for allowing your business to stand out from your competitors online,…
Social media campaigns, content strategies, email automation ... it might seem that there is no room for offline marketing nowadays.…
Influencer marketing has been a reality for years. However, the term "influencer" is not always well understood. When we talk…
The strategy guides our steps in making business decisions. Although it is not enough, it needs to complement the tactical…
Outsourcing purchases is an advantageous way to reduce costs in a company. Especially for SMEs, where every euro counts, opting…
Conversational commerce, the growing weight of social networks, the hybridization of retail… Focus on seven trends that will impact e-commerce…
Among the main lessons of this survey, we note that, even in 2021, email remains a popular communication channel for…